Special care must be taken to avoid spelling errors or incorrect information. Business cards with spelling mistakes – discard them! Do you want to present yourself as sloppy and uneducated on the first date?
To avoid non-standard sizes, the most common way of non-standard business cards again to the trash bin.
It is recommended to use a logo and slogan (motto). If you do not have invented his. It is good logo is designed by a professional designer, artist. Slogan can invent himself, but carefully – two three words, but you characterize a person or a specialist or… I do not want to continue.
It is recommended that the cards be unilateral. On the back is permitted additions missing information by hand – mostly home phone or other personal data. If you do use the back of the card, although all recommendations not to do, in no way put there contact information for the owner of the card, in addition to his home number. But as I said, this recommendation is already quite controversial – think about what your business card to your new Arabic or Chinese partner in their native language?
If priority is a firm character, the back can be placed and other major phone company, not related directly with the owner – manager of the company to a sales manager, an employee in public relations or other.
Not recommended for pure business cards spelling of home phone, if necessary, written by hand, a good place is the back of the card. In our common practice are combined cards, under which the corporate and personal information simultaneously. The mobile phone of organized people is often one – and personal and business.
Personal cards are not as strict rules and they do not interfere with placing a business phone. Remember though, that this has nothing to do with keeping personal work phone calls, which is extremely unfair, unless the relevant company policies created.
Corporate cards is appropriate to have built corporate style that includes a logo, slogan, phone numbers, addresses, location of the individual elements, colors, font and others. elements if available. But it’s company policy.
Photograph of the card is very controversial phenomenon. In some countries this is a manifestation of extremely bad taste, in others it is very modern. To avoid embarrassing situations, the best option is not in photo. Compromise and sometimes very original, is putting the cartoon of the owner of the picture was on the front, either on the back. Naturally, it is appropriate for artists or some generally accepted “geeks.”
Business cards are a kind of advertisement-but desirable advertising in them is implicitly or quite simple and unbruised in the eyes.
Some people think that the more expensive it is a business card and a non-traditional technology of its production, demonstrated higher image in society. Must be extremely careful with this opinion, as the boundary between image and demonstration of kitsch is quite fragile and more subtle.